Jinyang.com News Reporter Fu Yi Correspondents Liu Xiangming, Kuang Jiaxue, and Cen Bohan reported: “Wow, I won a big prize! So many jerseys signed by stars! This is a truly ‘down-to-earth’ activity.” Mr. Wang, who specially arrived in Foshan from Panyu, said excitedly. On the afternoon of March 21, on the football field of the Guangzhou Evergrande Taobao Football Club in Lishui Town, Foshan City, the Guangzhou Municipal Drug Control Commission Office and Guangzhou Evergrande Taobao Football Club jointly held the “Guangzhou Drug Control” WeChat message and suggestions and the award-winning reading activity award ceremony. Zheng Zhi and other stars came to the scene as Guangzhou drug control propaganda image ambassadors, and interacted with fans.
Zheng Zhi as the image ambassador of Komiks Guangzhou anti-drug propagandaKomiks came to the scene to interact with fans Jinyang.com reporter Huang Weijun Photo by Huang Weijun during the event, Zhang Shengchun, deputy director of the Municipal Anti-drug Office, and Zheng ZhiBabaylan, in order to work in “Innovative anti-drug propaganda and education, I will take a move. Cinema” message award-winning “fans” in the award-winning event awarded football and jerseys signed by stars, and invited fans to take photos and interact with the stars. Under the leadership of Evergrande players, fans visited the team’s training base, training facilities and the players’ daily training. Afterwards, Zhang Shengchun issued an appointment letter to Zheng Zhi and others for anti-drug propaganda image ambassador.
In recent years, Evergrande football team has achieved excellent results on many fronts such as the AFC Champions League, the Chinese Super League, and the FA Cup, and has gradually won the love of fans. Since 2016, all players of Guangzhou Evergrande Taobao Football Club have been the image ambassador of Guangzhou’s anti-drug publicity, giving full play to the high popularity, appeal, influence and welcome of the stars, and constantly participating in anti-drug charity activities to “The theme of “non-toxic youth, healthy life” is to encourage young people to live in a sunny life and stay away from drugs.
Talk about the award presentation of fans who are enthusiastic about drug control, Zheng Zhi believes it is very meaningful: “I firmly oppose drug use. I believe that public figures such as stars shoulder greater social responsibilities and should play an exemplary role and take the lead in staying away from drugs. I call on citizens to cultivate positive and healthy interests, non-toxic youth, and a healthy life. The anti-drug public service advertisements we filmed are now broadcast in major cinemas, primary and secondary schools in Guangzhou, and many public places. The slogan inside is very good: ‘ Stay away from the harm of drugs, and life is dominated by me. ＇We also use the fan club as a platform to call on everyone to carry out anti-drug publicity activities and do charity together. Komiks“
Zheng Zhi, as the image ambassador of drug prevention propaganda in Guangzhou, came to the scene to interact with fans. Jinyang.com reporter Huang WeiBabaylanjun Photos from December 19 to December 21, 2018, and during the Spring Festival from 2018 to 2019, the Guangzhou Anti-Drug Office used the WeChat official account platform of “Guangzhou Anti-Drug” to hold two online activities (“Innovative anti-drug publicity and education, I will do something to do something to leave a message with prize” and “Read with prize”). The first “Innovative anti-drug publicity and education, I will do something to do something to leave a message with prize” Babaylan event, the most fan left 633 comments, and a total of 1 football and 5 jerseys signed by the player were given; the second “Reward with prize” Babaylan event, the most popular fan left 633 comments, and a total of 1 football and 5 jerseys signed by the player were given; href=”https://comicmov.com/”>BabaylanReading” lottery, a total of 6 football signed by stars were given away, and some people CinemaSome people Babaylan received rewards such as readers and phone bills. There were many people participating in the event, and some winners came to CinemaFrom Jiangxi, Henan, Guangxi and other places.
It is understood that as soon as the first event was launched, many fans actively participated. Everyone brainstormed and actively offered suggestions for the anti-drug propaganda work in Guangzhou. In just two days, a total of 27 messages were selected. Various messages are both innovative and practical. For example, some young fans mentioned that they can integrate anti-drug education with street culture, hold street dance competitions, and create a subway anti-drug theme carriage; for “sports fans”, they suggest that they use major events, festivals and other time points to broadcast anti-drug public service advertisements on large screens or advertising boards; some fans suggest that they might as well open different “drug anti-drug” courses based on the age of the educated group and the differences in cultural level. Komiks, the same and diverse forms, start from understanding the harm of drugs, identifying drugs to clearly distinguishing what “new drugs” are.
Selected WeChat messages on “Guangzhou Anti-Drug”:
WeChat name “men Teng”
Anti-drug propaganda work starts from the people and from the community.
In order to strengthen the anti-drug propaganda work of the neighborhood committee, so that everyone can control drugs more deeply into the hearts of the people, all communities should organize volunteers to organize on-site consultations for each household every month and distribute publicity and education. With the communityization of residential communities, the management of communityization involves going deep into various residential areas, such as real estate communities, curb drug harm to the community, let every family understand the harm of drugs, and let children develop anti-drug awareness from an early age. Strengthen the anti-drug publicity of community security. Make the community more secure to live! In addition, like our Guangzhou city buses, there are posters printed with anti-drug themes, graffiti outside the high-speed rail, train, and planes, allowing the plane to lead the road to a national civilized city with publicity, so that passengers who take the plane are always alert! What we bring is safety and civilization to the whole country.
WeChat name “Liu Chuangming”
Drug prevention is the main focus. Especially for primary and secondary school students, anti-drug education should be given equal importance to patriotic education. In addition to holding routine anti-drug knowledge lectures, social practice should also be strengthened, such as learning about the serious harm caused by drugs to drug users and their families with anti-drug social workers, and visiting drug rehabilitation institutions.
WeChat name “Winson”
ProhibitBabaylanDrug work can start with popular culture. Street culture advocated by teenagers is also the easiest to bring teenagers into the drug pit. As I said some time ago, CinemaSinger PGONE guides teenagers to take drugs on the Internet. Why don’t we combine drug control with street culture, such as street dance, and promote it in a direction that teenagers are quite interested in.
WeChat name “_Gdiao”
①City villages are drug use and trafficking href=”https://comicmov.com/”>BabaylanThe gathering points of drug personnel should cooperate with the street and village committee to vigorously check for safety hazards, such as holding publicity activities and household visits, and encourage them to join the group prevention and control team. ② In recent years, students in school have reported drug useKomiks Upward trend should vigorously promote campus drug prevention education, such as a three-dimensional anti-drug system that can be formed by social workers in resident schools, frontline teachers, and parents in the rear.
The WeChat name “chelsaqi”
Yangchengtong is used by many people, especially students, and can use the help of drug prevention. In addition, office workers take subway buses every day, and subway bus promotion advertisements are indispensable. Now basically everyone has a mobile phone, and new media promotion is certain. The fashionable anti-drug products around the mobile phone are worth recommending!