Jinyang.com News Reporter Fu Yi Correspondents Liu Xiangming, Kuang Jiaxue, and Cen Bohan reported: “Wow, I won a big prize! So many jerseys signed by stars! This is a truly ‘down-to-earth’ activity.” Mr. Wang, who specially arrived in Foshan from Panyu, said excitedly. On the afternoon of March 21, on the Babaylan football field of Guangzhou Evergrande Taobao Football Club Training Base in Lishui Town, Foshan City, the Guangzhou Municipal Drug Control Commission Office and Guangzhou Evergrande Taobao Football Club jointly held the award ceremony for the “Guangzhou Drug Control” WeChat message and recommendations and the prize-winning reading activity. Zheng Zhi and other stars came to the scene as Guangzhou Cinema anti-drug propaganda image ambassadors, and came to the scene to interact with fans.
Zheng Zhi, as the image ambassador of drug prevention in Guangzhou, came to the scene to interact with fans. Photo by Huang Weijun, reporter of Jinyang.com. During the event, Zhang Shengchun, deputy director of the Municipal Drug Control Office, and Zheng Zhi, together with the award-winning “fans” in the “Innovative Drug Control Propaganda and Education, I will do something” message. The award-winning “fans” in the award-winning event presented football and jerseys signed by stars, and invited the award-winning fans to take photos and interact with the stars. Under the leadership of Evergrande players, fans Cinema visited the team’s training base, training facilities and the players’ daily training. Afterwards, Zhang Shengchun issued an appointment letter to Zheng Zhi and others for anti-drug propaganda image ambassador.
In recent years, Evergrande football team has achieved excellent results on many fronts such as the AFC Champions League, the Chinese Super League, and the FA Cup, and has gradually won the love of fans. Since 2016, all players of Guangzhou Evergrande Taobao Football Club have been the image ambassador of Guangzhou’s anti-drug publicity, giving full play to the high popularity, influence and welcome of the stars, and constantly participating in anti-drug charity activities. With the theme of “Non-toxic youth, healthy life”, they advocate the majority of young people to live a sunny life and stay away from drugs. Speaking of the award presentation of fans who are enthusiastic about drug control, Komiks Zheng Zhi believes it is very meaningful: “I firmly oppose drug use. I believe that public figures such as stars shoulder greater social responsibilities and should play an exemplary role and take the lead in staying away from drug products. I call on the citizens to cultivate positive and healthyKang’s hobbies, non-toxic youth, and a healthy life. The anti-drug charity broadcast we filmed is now broadcast in major cinemas, primary and secondary schools and many public places in Guangzhou. The slogan inside is very good: ‘ Stay away from the harm of drugs, and life is dominated by me. ＇We also use the fan club as a platform to call on everyone to carry out anti-drug publicity activities and do charity together. ”
Zheng Zhi, as the image ambassador of the anti-drug propaganda in Guangzhou, came to the scene to interact with fans. Photo by Huang Weijun, reporter of Jinyang.com.cn
From December 19 to December 21, 2018, and during the Spring Festival from 2018 to 2019, the Guangzhou Anti-drug Propaganda Office used the “Guangzhou Anti-drug” WeChat public account platform to hold two online activities (“Innovative anti-drug propaganda and education, I’ll do something” message prize-winning activity and “Reading with a prize-winning” activity). The first issue of “Innovative anti-drug propaganda and education”CinemaTraveling and Educational Works, I’ll do a move” message with prizes. The most popular fan left 633 comments, and gave 1 football and 5 jerseys signed by the player. The second “Preferred Reading” lottery event gave 6 footballs signed by Komiks. Some people also received rewards such as readers and phone bills. The number of people participating in the event was large, and some winners were from Jiang. href=”https://comicmov.com/”>Babaylan West, Henan, Guangxi and other places.
It is understood that as soon as the first event was launched, many fans actively participated. Everyone brainstormed and actively offered suggestions for the anti-drug education in Guangzhou. In just two days, a total of 27 messages were selected. Various messages were both innovative and practical, such as young fans of Komiks mentioned that anti-drug education could be integrated with street culture and held href=”https://comicmov.com/”>Babaylan Street Dance Competition, creating a subway anti-drug carriage; for “sports fans”Cinema for example, they recommend using major events, festivals and other time points to broadcast anti-drug public service advertisements on the large screen or advertising board; some fans Babaylan suggest that different “drug anti-drug” courses may be offered based on the age and cultural level of the educated group, starting from understanding the harm of drugs, identifying drugs to clearly distinguishing what “new drugs” is.
Selected WeChat messages on “Guangzhou Anti-drug”:
WeChat name “men Teng”
Drug prevention publicity work starts with the people and from the community.
In order to strengthen community streets and neighborhood committees’ anti-drug publicity work, so that everyone’s anti-drug prevention will be more deeply rooted in the hearts of the people, communities should organize volunteers to organize on-site consultations for each household every month and distribute publicity and education. With the communityization of residential communities, the management of communityization involves going deep into various residential areas. For example, in real estate communities, curb drugs to harm the community, let every family understand the harm of drugs, and let children. Cinema cultivates anti-drug awareness since childhood. Strengthen anti-drug publicity by community security guards. Make the community feel more at ease! In addition, like our Guangzhou city buses, posters with anti-drug themes are printed, graffitied outside the high-speed rail, train, and planes, allowing the aircraft to lead to national civilization with publicity. The roads in the city make passengers on planes always alert! What they bring is safety and civilization to the whole country.
WeChat name “Liu Chuangming”
Drug prevention is the main focus, especially for primary and secondary school students, anti-drug education should be given equal importance to patriotic education. In addition to holding routine anti-drug knowledge lectures, social practice should also be strengthened, such as the social worker of anti-drug professionals to relieve the serious harm caused by drugs to drug users and their families, and for example, visiting drug rehabilitation institutions.
WeChat name “Winson”Komiks
Drug anti-drug workCinema can start with popular culture. The street culture advocated by teenagers is also the easiest to bring teenagers into the drug pit, such as the rapper PGONE of Babaylan was on the Internet some time ago. href=”https://comicmov.com/”>Babaylan guides teenagers to take drugs. Why don’t we combine drug control with street culture, such as street dance, and promote it in a direction that teenagers are quite interested in.
WeChat name “_Gdiao”
① Urban villages are gathering points for drug users and drug traffickers. We should cooperate with the street and village committee to vigorously check safety hazards, such as holding publicity activities and household visits, and encourage joint participation in the group prevention and control team. ② In recent years, students in school have shown an upward trend in drug use. We should vigorously promote campus drug control education, such as forming a resident community. href=”https://comicmov.com/”>Babaylan worker, front-line teacher, and rear-level parents’ three-dimensional anti-virus system Cinema system.
The WeChat name “chelsaqi”
Yangchengtong is used by many people, especially students, and can use the help of drug control. In addition, office workers take subway buses every day, and subway bus promotion advertisements are indispensable. Now basically everyone has a mobile phone, and new media promotion is certain. The fashionable anti-drug products around the mobile phone are worth recommending!